The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.

Takeaways

1. All happy families are alike, in business it’s different. All happy companies are different, each one earns a monopoly by solving a unique problem.
2. All failed companies are the same, they failed to escape competition.
3. It was much easier to try to get the thousands of people who really needed our product, than get the attention of millions of scattered individuals. Start with a big share of a small market.
4. The perfect target market for a startup is a small group of particular people concentrated together and served by a few or no competitors.
5. Only in a definite optimistic future, is money a means to an end, not the end itself.
6. There is no place for indefinite optimism in a startup. Why should people invest when you don’t have a plan.

Pioneering psychologist Angela Duckworth shows anyone striving to succeed— parents, students, educators, athletes, or businesses—that the secret to outstanding achievement is not talent but a special blend of passion and persistence she calls “grit.”

Takeaways

1. Passion is like a compass, it takes time but eventually guides you in the direction you want to go.
2. Grit is about holding your top level goal for a very long time. Easy day you wake up thinking about the same questions you went to bed with the night before, relating to your goal, you’re are heading in the right path, you’re focused.
3. The more aligned our goal hierarchies are, the better.
4. Warren Buffet 3 step process to staying on track to reaching your goals: 1) Write 25 career goals 2) Circle 5 with the highest priority 3) Avoid the other 20 at all cost
5. Connect your work to a purpose beyond yourself

Meditations is a series of personal writings by Marcus Aurelius, Roman Emperor 161 180 CE, setting forth his ideas on Stoic philosophy. Marcus Aurelius wrote the 12 books of the Meditations in Koine Greek as a source for his own guidance and self-improvement. It is possible that large portions of the work were written at Sirmium, where he spent much time planning military campaigns from 170 to 180. It is not clear that he ever intended the writings to be published, so the title Meditations is but one of several commonly assigned to the collection.

Takeaways

1. Always look at the universe and what value everything in it has for the whole.
2. Don’t think about others unless for a common utility, otherwise you forget what rules your own being.
3. Keep your divine self pure as if you need to give it back immediately. Then you can expect to live appreciatively with nature, you will live happily.
4. Let no acts be done without a purpose.
5. That which do not make a man worse than he was, does not make his life worse from what it was, from with out or within.
6. Return to your principles and the seeking of reason.
7. How much trouble he avoids he who does not look to see what his neighbor says or does.
8. Death hangs over you, for as long as you can be good.
9. How strangely men act. They will not praise those living at the same time or living by them, but want praise by those they will never see or have never seen. This they set much value on. It’s like saying you should be grieved because people living before you didn’t praise you.
10. How many of those famed have long been forgotten? And how many of those who have celebrated the fame of others have long been dead.
11. Observe everything life gives you carefully for its experience, dissolve it and turn it to learning in a wide manner, when viewed carefully. Just like fire eats everything that is put in it.
12. Every mans intelligence is a god. Everything that happens is according to nature. Nothing is a man’s own but his child body and soul.
13. Everything is worthless when men is gone. Philosophy has great value when man is faced with opportunity to show character and persevere.
14. Consider nothing to be great except for acting in accordance with nature, as nature leads. And to endure what nature should bring.
15. One can’t not expect a bad man would not do a bad deed, much like he cannot expect the bee not to make honey.
16. “Difficulties strengthen the mind as labor does the body.”

In this New York Times bestseller, Isaac Lidsky draws on his experience of achieving immense success, joy, and fulfillment while losing his sight to a blinding disease to show us that it isn’t external circumstances, but how we perceive and respond to them, that governs our reality.

Takeaways

1. Always look under the bed. Don’t be controlled by fear
2. The strong man saviors the first step. He’s impatient for it. Craves it. As long as he strides violently, with his first step he has won
3. To achieve Flo you must have clear goals, immediate feedback.
4. Every time you avoid an action you face risk of confusing cannot with choose not to. You must insist upon clarity in that distinction.
5. Projection: we project onto others our own feelings of ourselves
6. By awfulizing we distort our realities, often brining about same consequences we hope to escape. Fear manifests self fulfilling prophecies. Projection does much the same with our insecurities.
7. When it comes to who you are and your own life, don’t let anyone else tell you what to think about the movie. Guard your own review eyes wide open.
8. You never know what worse luck, your bad luck, has saved you from.
9. Would you toss away your cosmic hand you’ve been dealt to draw  another? That’s the measure of your luck at very instant. Everything else is noise.
10. Your value can never be found in the eyes of others. It’s difficult to find joy in a good book or a great vacation when you’re a stranger to yourself.
11. Language is the bridge to thoughts. We can’t possibly understand the world outside of ourselves, language, clear as possible, like a 5 year old, is the only bridge we have. Listen like a lawyer and speak like a 5 year old.
12. Heart sight – there is much thought in your heart, that’s why mothers have so much knowledge.

Entrepreneur, endurance athlete, and father of four Jesse Itzler only knows one speed: Full Blast. But when he felt like the world around him was getting too hectic, he didn’t take a vacation or get a massage. Instead, Jesse moved into a monastery for a self-imposed time-out.

Takeaways

1. If you lose your gut feeling you lose you greatest secret weapon
2. Be where you are or you will miss your life. Buddha
3. As you struggle with business, with goals, with work, it’s hard to appreciate the journey. But the journey, is what makes us feel most alive.
4. The memories we create of our own accord are the paintbrushes. Life is the canvas.
5. The power and temptations of the outside world are great. Train yourself from your distractions, they are the enemies of your goals. Learn to move past your distractions, and you will succeed
6. Sarah always tells her employees. If nobody told you how to do your job, how would you do it? The results she gets from that are phenomenal.
7. If you realize that all things change,  there is nothing you will try and hold on to. Loud su
8. Breakthroughs happen when limiting thoughts and beliefs are challenged.
9. Stay until you have a breakthrough or are broken – Sarah
10. The gap between being broken and breakthrough is so narrow it’s sometimes difficult to see
11. Regarding our Decision making process it’s simple – decide that you want it more than you’re afraid of it.
12. We’re all not present at times, a good trick I use is to say out loud what I’m doing. If I’m doing the dishes I say “I’m doing the dishes”, that always brings me back.
13. Nothing happens without asking for it. (10 rappers came over for dinner who impacted Jesse’s life)
14. As someone starting out in business, getting over the fear of being embarrassed is one of the most liberating gifts you can give yourself.
15. When you talk, you’re only repeating what you already know. But when you listen, you may learn something new. Dhali Lama
16. Remember tomorrow
17. Nothing so fatal to character as half done tasks.
18. How you do anything is how you do everything. It’s not just a hose
19. Time is what we want the most but what we use worst – William penn
20. Beat the sun, beat your competition.
21. A calm and modest life brings more happiness than the pursuit of success combined with constant restlessness. Albert E
22. I learned from the monks you can find calmness during the day, and small doses of calmness can open a door to happiness. I think u can pursue happiness just as you pursue success.
23. When you’re working to remove obstacles lowering your happiness you’re on your way to an A+. Identify and improve
24. Do it over and over again until it becomes part of who you are
25. Most of our goals get shattered cause we don’t block out the noise. We’re not trained to ignore the distractions. We listen to nay sayers we get pulled in multiple directions and sidetracked by trivial things. If enough of those distractions pile up we fall short of our goals. Distractions in my life I cal arrows.
26. One of the keys to accomplishing a big goal is to avoid the obstacles. Dodge the arrows.
27. Monotask- one dish at a time. There is only now.
28. When there is no enemy within, the enemies outside can’t hurt you.
29. Necessity is the mother of invention
30. Experience is overrated (oprah, Richard Branson, my wife, Abraham Lincoln) thousands more. Don’t waste time thinking you can’t succeed.
31. Have the end of the movie, the goal, in your end and change the script in the end. Act as if you’re already succeeding.
32. Gain layers of edge by doing things that are unknown and make you nervous

Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans.

Takeaways

1. Blue ocean Strategy refers to growing a company away from the red bloody waters of competition and making competition irrelevant in your own created market.
2. Circus Soleil succeeded because it realized that to win in the future companies must stop trying to compete with each other. The only way to beat the competition is to stop trying to beat the competition.
3. Value innovation – create leaping value for buyers and your company. Place equal emphasis on value and innovation.
4. Drive cost down and pushing value up for the buyer. This is how a a leap in value for both the company and its buyers is achieved.
5. Value of the company is generated by price and its cost structure, value innovation is achieved only when the whole system of the company’s utility price and cost activities is properly aligned.
6. Change your focus from competitive to alternatives and from customers to none customers
7. When a company is focused on reacting to market/competition changes it loses its divergence and uniqueness. So do we as people when we react and not go with our own passions.
8. Functionalities vs emotional connection of your product, use both to provide value.
9. What do your customers do before and after using your product (babysitting before theater)
10. Focus on the big picture – avoid tactics that uniquely make sense but overall don’t make sense for the big picture nor are aligned with your strategy canvas.
11. Focus, divergence, compelling tag line (fly for the price of a driving a car)
12. The path to blue ocean 1. Wake up call through disaster or strong leader 2. Visual strategy visualization
13. Reach beyond existing demand
14. To save costs: partnering, digitizing, relocating, changing manufacture lines or product.
15. Changing market pricing (VHS tapes) blockbuster changed the model from selling (80$) to renting (7$)
16. Meet with disgruntled customers. Show people or let them experience your service to sell it. Don’t rely on market surveys, meet with customers first hand
17. Get more hot spots, not Cold spots? (Low resource and high performance=hot spot)
18. Place kingpins in fish bowls (motivate them by shining s light good and bad in them) key influencers. And hold mandatory meetings with them. Don’t force and hope for the best. Motivate them.
19. Fair process – is key to proper company execution (3 e’s) engagement, explanation and clarity of expectation. Engage employees in decisions that directly affect them.
20. Fair process = intellectual and emotional recognition/acknowledgement
21. Blue ocean isn’t static but a dynamic process even once it’s been created

Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. You can go after the job you want, and get it. Take the job you have, and improve it. Take any situation, and make it work for you.

Takeaways

1. 1. We never blame ourselves, like the Al Capone example.
   2. Principle #1: don’t criticize, condemn or complain
   3. You can get anyone to do anything by giving them what they want. Ask, what do they want?
   4. Principle #2: Sincerely appreciate, show appreciation. Don’t flatter.
   5. Be able to see the other side’s point of view as well as yours. See their want, and talk about it.
   6. Principle #3: arouse in the other person an eager want.
   7. You can make more friends in two months by becoming genuinely interested in other people than you can in two years by trying to get other people interested in you
   8. Every time you step out to your craft, I’m going to give them, for them, the very best I can. I love my audience I love my audience.
   9. Principle 4: show genuine interest
   10. Principle 5: smile
   11. Principle 5: remember people’s names
   12. Principle 7: talk in terms of the other persons interest
   13. Principle 8: Always make the other person feel important, and do it sincerely
   14. Talk to people about themselves and they will do it for hours.
   15. No man who is resolved to make the most of himself can spend time for personal contention. Lincoln.
   16. You cannot teach a man anything, but help him learn for himself
   17. Read Benjamin Franklin’s autobiography
   18. Principle 9: show respect for other persons opinion. Don’t say “you’re wrong”
   19. Principle 10: if you’re wrong admit it quickly and franticly
   20. Principle 22: get them to say yes a few times to small questions – momentum positive direction . Gentle questions . Yes yes.
   21. Principle 12: let the other person do all the talking
   22. Principle 13: plant the idea, make them think it’s theirs
   23. Principle 14: try to sincerely see the situation from their point of view.

 We are, quite literally supernatural by nature, and when we learn how to apply that information through various meditations, we should experience a greater expression of our creative abilities; that we have the capacity to tune in to frequencies beyond our material world and receive more orderly coherent streams of consciousness and energy;  if we do this enough times, we can develop the skill of creating a more efficient, balanced, healthy body, a more unlimited mind, and greater access to the realms of spiritual truth.

Takeaways

1. 1. People always come up to me and tell me someone left them, stole their car, computer drive crashed. You know what I tell them? Great, look at how much available energy you have to focus on your destiny.
   2. Unified brainwaves are more in synch, dance to the same beat, and therefore are more powerful.
   3. When your brain is wholistic, you feel whole. When you’re brain in in-sync and performs well, you perform well. Your brain, is you.
   4. When brainwaves are incoherent the signals they’re sending to the brain and body are mixed and erratic. So the body cannot operate in a balanced and optimal state.
   5. Get out of the way and make room for a greater mind to Create an unexpected event that’s right for you.
   6. Once you’re unified with everything and everyone focusing on what you want is like looking at your hand in the physical world, you’re already connected to it. It already exists.
   7. Your body will constantly want to go back to the addicted feelings of anger, guilt, pain. Causing you to live in the past. You must overcome it and prove your mind is stronger than your body so you can create your own reality and not live in the known past and familiar future.
   8. Frequencies that we can see or sense with our senses make up less than 1% of all existing frequencies. Meaning, there’s much we don’t see or feel.
   9. The more we narrow down our focus, give in to the hormones of stress, the more materialistic we are and the less we see. Focusing only the the frequencies we can see with our senses, much like tuning to a radio station 107.3.
   10. When your brain is incoherent you are incoherent. When your brain is not working right, you are not working right.
   11. Stress influence you to obsess about your problems so you can be prepared for the future worse case scenario based on past memories. Gives you better chance of survival cause you’re prepared for it.
   12. Acknowledge the particle and the wave. Matter and energy. Acknowledge parts of body (particle) and space around it (wave) your brain changes to more coherent balanced states.
   13. The thought you’re thinking becomes the experience (erection, saliva to eat, Adrenalin thinking about argument)
   14. To create unlimited, you must feel unlimited. To heal something you must feel completely healed.
   15. Universal law is: if you don’t use it you lose it. Nature doesn’t waste anything.
   16. What we focus on daily second to second affects the heart, for the good or bad. Instead of focusing on our reality, surrounding and problems, we should focus on gratitude, elevated emotions, passions and reality as we want it to be.
   17. The more you pay attention to the unified field the more you become aware of it.
   18. The more you focus on your left toe or pain, the more you’re aware of it, it exists, and become part of your life.
   19. Living in the unknown, being uncomfortable, means we’re also living in the realm of possibilities.

In this phenomenal bestseller, “written with the sole objective of helping the reader achieve a happy, satisfying, and worthwhile life,” Dr. Peale demonstrates the power of faith in action. With the practical techniques outlined in this book, you can energize your life—and give yourself the initiative needed to carry out your ambitions and hopes.

Takeaways

1. 1. When you can see feel and visualize 100,000 paid subscriber, you will have them.
   2. It is fear, resentment, inner conflict and obsessions that throw us off balance and cause unnecessary expenditure of natural force.

For David Goggins, childhood was a nightmare – poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world’s top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him The Fittest (Real) Man in America.

Takeaways

1. 1. Challenge 1: write down all the negative things (dirty laundary) that have become part of your life, of who you are
   2. Challenge 2: Accountability mirror post-its. small steps to your ultimate goal. (ex. 10km, 15km, marathon)
   3. Challenge 3: write all the things we’re uncomfortable doing, especially those that are good for you. Then do them. Again and again
   4. Challenge 4: outwork and get high quality work against any opponent (work, sports etc.) “taking souls”
   5. “If you give me an opportunity I will break that motherfucker off”
   6. Don’t give in to your governor (like a car’s governor)
   7. That next test is coming, that’s a guarantee
   8. We must remove our governor
   9. Cookie jar: we must create a system that reminds us how bad ass we are and all we’ve been through to get to where we are. To not have friends or our governor convince us to stop
   10. Life won’t be fair, you will be made fun of, you will be the only black/white/Asian etc. get over it. There’s so much we’re capable of.
   11. Challenge 7: use your extra 60%. When your mind is begging you to stop, increase sets/runs by 5%-10% each week.
   12. You need friction to grow
   13. If I go through this I’ll be harder even more
   14. Challenge 10: write down an AAR (after action report) of your failures: all the good things, how u handled it, how it affected your life. List things you can fix and schedule another attempt ASAP

After years of coaching and consulting hundreds of startup rookies as well as seasoned entrepreneurs, executives, and CEOs, Bedros Keuilian realized that most people who want to start a business, grow an existing business, author a book, make more money, or make a bigger impact usually take the long, slow, painful way to get there . . . and more than 80 percent of entrepreneurs never get to their desired destination or achieve their full potential in business. They treat their dream as if it were merely a hobby and dip their toes in the water, but they never commit to diving in—you get the idea.

It’s time to cut the bullshit excuses. Everyone has a gift, a purpose. It’s your duty to figure out what your gift is and how you’re going to share it with the world.

Takeaways

1. 1. No excuses
   2. How can I add value (to a person, situation or business)
   3. Living as strangers is as good as a divorce
   4. Study someone and use it (Kobe studies Bruce li)
   5. Take control of your day, go to sleep at the same time and wake up same time
   6. Excuse rubber band , snap it every time u make an excuse
   7. Poor communication and lack of follow up action are killers of leaders
   8. List all the things you do for work each month. Mark C or T (critical or trivial) then find the 5% that only you can do for growth
   9. Indecision is a business killer – no more indecisiveness
   10. Visualize yourself as Person of the year, what did you do to get it? Execute that plan
   11. Spend your time with people who dominate
   12. Find yourself a spouse who complements and supports you, and makes you better
   13. Play the facts game with employees to increase moral
   14. Monday morning email suggesting vision, and personal invite to lunch (then surprise with a good truck)
   15. Tuesday meeting ends with the floor being open for shoutouts. Employees give each other Shoutouts to peers who excel. 6 shoutouts usually given. Feels good to be acknowledged.
   16. Tell your team the difference between crop dusters and fighter jets
   17. Deep dive into who we are where we’re going and what’s expected from everyone on the team
   18. Name that tune game = 10 dollar gift card to start bucks. All of these are done to raise moral
   19. Once a month celebrate all bdays and anniversaries on company’s dime

The ONE Thing will bring your life and your work into focus. Authors Gary Keller and Jay Papasan teach you the tricks to cut through the clutter, achieve better results in less time, dial down stress, and master what matters to you.

Takeaways

1. 1. Paul Graham’s process: be a creator for as many hours as possible, and a manager at the end of the day after achieving your important tasks and having your own creative time. Hold manager meetings at the end of the day.
   2. Ask yourself, what’s the one thing I need to do today to move me closer to my goal and make everything else easier.
   3. Focusing is about saying no
   4. The more things you do you the less successful you are at any of them.

Direct, blunt, and brutally honest, Tim Grover breaks down what it takes to be unstoppable: You keep going when everyone else is giving up, you thrive under pressure, you never let your emotions make you weak. In “The Relentless 13”, he details the essential traits shared by the most intense competitors and achievers in sports, business, and all walks of life. Relentless shows you how to trust your instincts and get in the Zone; how to control and adapt to any situation; how to find your opponent’s weakness and attack. Grover gives you the same advice he gives his world-class clients – “don’t think” – and shows you that anything is possible.

Takeaways

1. In order to get what you want out of life, you must first be yourself
2. Own up to yourself
3. You’re always clutch (cleaners)
4. You own this. When asked what he does (boxer) he said: “I kill motherfuckers”

As Calacanis makes clear, you can get rich – even if you came from humble beginnings (his dad was a bartender, his mom a nurse), didn’t go to the right schools, and weren’t a top student. The trick is learning how angel investors think. Calacanis takes you inside the minds of these successful moneymen, helping you understand how they prioritize and make the decisions that have resulted in phenomenal profits. He guides you step by step through the process, revealing how leading investors evaluate new ventures, calculating the risks and rewards, and explains how the best start-ups leverage relationships with angel investors for the best results

Takeaways

1. 1. Jason Calacanis – Steps to meeting potential investors

      Way #1: take your time to find not traditional people who don’t know they’re yet angels

      If they’re in your vertical, you have the ability to ask them for advice. And if you bond you make unlock their affinity for you, the market, and product.

      You also bring out their Greed, because you have a 2m-3m valuation right now so they can put in 25k for 1% and look like geniuses you hit 25m. Because now they made 10x or 100x. SO, make your own angels, make your own early stage investors at this stage. If you get a couple of them going they may provide knowledge and money.

      1. Create a successfully music people list
      2. Then send this email:

      Dear Susan,

      I noticed on linkedin that you worked at bear sterns and you’v got a deep experience having worked at Morgan Stanley before that and a BA from oxford in economics.

      I’m a humble entrepreneur building a financial platform thats gonna help people get out of college debt and plan for their future. And I really could use your advice since you’ve had at least 24 years of experience form what I can tell in this space. I live in Bristol I have a prototype.

      I would love to meet you for coffee anywhere at anytime. 5am or 11pm at any caffe anywhere to just get 15 minutes of your advice.

      I would truly appreciate it as an entrepreneur to be able to tap at your wealth of knowledge.

      Sincerely,

      Dror

      1. Follow up 4 times
      2. They get back to you on the third of 4th time
      3. Do this 100 times (400 emails overall)
      4. You’ll get 10-20 meetings & amazing advice from these human beings
      5. Add them to your CRM (or google sheet)
      6. Give them updates on your progress
      7. They’ll either refer you to someone they know / become customers / come back with a killer idea
      8. You’re playing the long game
      9. Networking like that is a super human power

      Way #1

      If you have a chart that shows revenue doubles every 3 months (you go from 5k to 10k or 2k to 4k or 10k to 20k)

      It shows you figured something out and you’re focused. Now your fundable.

      **Get to 10k in Revenue with Daystage**

Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss’ head, revealing the skills that helped him and his colleagues succeed where it mattered most: in saving lives. In this practical guide, he shares the nine effective principles – counterintuitive tactics and strategies – you, too, can use to become more persuasive in both your professional and personal lives.

Life is a series of negotiations you should be prepared for: buying a car, negotiating a salary, buying a home, renegotiating rent, deliberating with your partner. Taking emotional intelligence and intuition to the next level, Never Split the Difference gives you the competitive edge in any discussion.

Takeaways

1. Ignore the fear of conflict.
2. Get over it through empathy
3. Labels & Morris
4. Calibrated questions (how, what) to get other person to feel he is in control but actually getting him to your own goal
5. Ackerman model
6. The person you’re negotiating with is your partner. The adversary is the situation
7. let the other side know your deadline.
8. Don’t let emotion get the best of you
9. Labeling guys negative emotion and emphasizes positive emotion
10. Your job is to uncover value not fight
11. Don’t avoid honest, clear conflict. It will save your marriage, job, client.
12. Get FaceTime
13. Show that you listen by showing similarities
14. When the pressure is on you don’t rise to the occasion, you fall to your highest level of preparation.
15. People who expect more (set goals) and articulate it, get more.
16. Do accusation audits to “take out the sting”
17. Labels to extract information or diffuse accusation. It seems like blank is valuable to you. It seems like you don’t like blank. It seems like you value blank. It seems like blank makes it easier. It seems like you’re reluctant to blank.
18. “You must accept the reality of other people, out reality isn’t what you say it is. You must accept that you’re not god.” JK Rowling.
19. Copy index questions for this book.

Start with Why shows that the leaders who’ve had the greatest influence in the world all think, act, and communicate the same way – and it’s the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with why.

Takeaways

1. Imagine the benefits to everyone else, if you’re successful (not the benefits for yourself.
2. People don’t buy what you do, they buy why you do it.
3. Target the innovators + early users on the bell curve (5%), not the mass populations. They will bring everyone else if they have the same “why” as Daystage.
4. Law of diffusion
5. Make sure your why isn’t fuzzy
6. Power to continue inspiring the next generation of kids
7. Measure your why (bonus for person sending out the most thank you cards)
8. The golden circle concept
9. When you compete against others no one wants to help you. When you compete against yourself everybody wants to help you. (Ben ran a 20 minute race in 45 minutes with a disability, all the runners who finished came back to run with him)

Millionaire Success Habits is a book designed with one purpose in mind: to take you from where you are in life to where you want to be in life by incorporating easy-to-implement “Success Habits” into your daily routine.

Takeaways

1. Focus only on where you want to go. Be specific on your intentions.
2. Live your hero version: is he financially independent, is he calm, do people look up to him and want to be around him, does he own a successful company, does he empower people and especially kids, does he donate money, does he get jealous, is he ambitious.
3. Repeat a powerful message to yourself all day long to get the hero back in charge. (I.e. if I can get through this I can get through anything / I command my subconscious to use my god given unique ability to impact, empower, and transform the lives of the people here today
4. Create a ‘Not to do list’ and next to each item write: eliminate, automate, outsource, delegate, replace (I.e surfing the web)
5. People will buy from you and love you when they feel understood, not when they understand you.
6. Focus on what your clients need, not the value you bring!
7. I want to understand what you want, Let’s pretend it’s a year from now and this deal was incredibly successful, we’re here celebrating our 1 year anniversary.  Can you then look back a year and describe this deal to me? How does this deal look? (Then usually all the loud ones go quiet in awkward silence) if they can’t answer, I ask “then what the hell are we doing here?”
8. Spouse: I don’t want to try and persuade you on my point of you, let’s imagine it’s a year from now and we just had the best year of our lives when it comes to our relationship, what does that past year look like? Describe it to me. What do our dates look like? What have we done with our children? How much vacation time have we had? What house are we in? Describe it in detail.
9. This works amazing when hiring people. I won’t hire anyone who can’t describe what they want.
10. You can also say, let’s not negotiate a deal until we know exactly what we want.
11. The more we open up about our thoughts and fears in relationships the more we bond. Both business & personal.
12. Sell people what they want, and give them what they need.
13. Do not sell past the sale
14. Camp out in the minds of your clients. Obsess about how your clients feel past the sale. Get to know their lives. True about relationships with kids, spouse, friends, etc.
15. if you’re not climbing you’re sliding
16. Is this moving me closer to my goal (binary)

Science has now proved the legendary Wim Hof method of breath control and cold training can dramatically enhance energy levels, improve circulation, reduce stress, boost the immune system, strengthen the body, and successfully combat many diseases. While Wim Hof himself has run marathons in -30 degress Celsius in shorts, swum hundreds of meters under the ice, sat in a tank of ice for 90 minutes without his core temperature changing, and boosted his metabolism by more than 300 percent, The Way of the Iceman documents how anyone can use Wim’s methods to transform his or her health and strength quickly and safely.

“After teaching specialized breathing techniques to SEALs for years, helping them focus, stay warm in the cold ocean and get centered in combat, I can attest to the authenticity and power of Wim Hof’s methods. Wim Hof is providing a great service with his new book The Way of The Iceman by bringing breath training and simple, powerful health practices into mainstream consciousness.” (Mark Divine, US Navy SEAL (ret), founder of SEALFIT, best-selling author of Unbeatable Mind and Way of the SEAL)

Takeaways

1. Feeling is understanding
2. Cold, breath exercises and commitment. Is all it takes. Those three things.
3. Heart Rate and Breathing are directly correlated. You control one you control them both.

Now, for the first time ever, a new complete edition audiobook original of the timeless classic by Richard Bach. This is the story for people who follow their hearts and make their own rules, people who know there’s more to this living than meets the eye: they’ll be right there with Jonathan, flying higher and faster than they ever dreamed. Read by Marcus Lovett. Music composed by Ken Miller.

Takeaways

I wish I had written takeaways for this book, it was more of a story you create your own takeaways for. I listened to this while driving, and finished it during one drive. When Kobe Bryant passed away, I began reading about his life. Winnie Harlow, the fashion model told Kobe she wasn’t sure if the fashion industry is for her, that’s when Kobe recommended that she reads this book. Michael Jackson was the first to recommend this book to Kobe Bryant, and he passed it forward to Winnie. One of the most beautiful stories I’ve read (or actually listened to).

No matter your goals, Atomic Habits offers a proven framework for improving – every day. James Clear, one of the world’s leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results.

If you’re having trouble changing your habits, the problem isn’t you. The problem is your system. Bad habits repeat themselves again and again not because you don’t want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you’ll get a proven system that can take you to new heights.

Takeaways

1. It’s not how long it takes to start a new habit it’s how many
2. Remove friction to increase chances of performing desired action
3. Change “I have to” to “I get to”

For nearly 40 years, The Only Investment Guide You’ll Ever Need has been a favorite finance guide, earning the allegiance of more than a million investors across America. This completely updated edition will show you how to use your money to your best advantage in today’s financial marketplace, no matter what your means.

Using concise, witty, and truly understandable tips and explanations, Andrew Tobias delivers sensible advice and useful information on savings, investments, preparing for retirement, and much more.

Takeaways